// Instagram Ads
Instagram users aren’t just active, they’re engaged.
This photo and video sharing app has quickly turned into a top social media site.
More than half of the platform’s active users visit the site daily, and 35% say they check it multiple times a day.
Instagram is not only growing considerably, but it’s also bringing in some serious cash for businesses. It’s attracting tons of big brands because it’s well worth it to advertise there.
But even if you’re not a multi-million dollar brand, Instagram ads are still just as important for you to use (if not more important).
Here’s why any size business should consider Instagram as a way to promote their brand, services, or products:
# Anyone can advertise on the platform.
# You can target audiences with Facebook data since Facebook now owns Instagram.
# Audience engagement is limitless. Businesses can interact with users in the comments section of their photos.
# Ads look just like any other shared post on Instagram, which makes them feel less conspicuous
Whether you want to increase brand awareness, get more clicks to your website, generate sales, or boost downloads of your latest e-book, Instagram can help you reach a huge audience.